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The 50 Most Recognized Instagrammers In Fitness, Photography, Fashion & Beauty, Entertainment, and Animals
The Instagram platform is seeing incredible growth, adding over 200 million users in less than a year and now reaching more than 700 million active users each month. Thousands of aspiring content creators are looking for their own success on the platform, hoping to post the next viral video or photo that catapults them to social media stardom.
Instagram influencers cultivate loyal and engaged audiences with comedic skits, makeup tutorials, stunning, professionally-shot photographs, and more. Through Instagram, these influencers have become some of the most recognizable names in the world and represent the newest way to reach engaged audiences. We’ve compiled the top 50 Instagram influencers in five major categories on the platform: fitness, photography, fashion and beauty, entertainment, and animals.
Top Instagrammers To Follow In Fitness:
Michelle Lewin: @michelle_lewin
Followers: 12.3 million
Michelle Lewin, Instagram’s most followed fitness influencer, is a Venezuelan bodybuilder and fitness model. She strives to help her followers reach their fitness goals by sharing her best workout tips & routines on Instagram. She also provides additional guidance through Fitplan, an app that provides personal training from top athletes.
Jen Selter: @jenselter
Followers: 11.4 million
Wake up determined. Go to bed satisfied. A post shared by Jen Selter (@jenselter) on
Not far behind, Jen Selter is another top social media star in the world of fitness. Her Instagram frequently features workout videos and photos of her modeling activewear. Like Lewin, Selter is a featured trainer on the Fitplan app, where she invites followers to try out her highly effective “Booty Guide” and join the #JenSelterChallenge.
Other Top Notable Fitness Instagrammers:
- Ana Cheri: @anacheri
- Joselyn Cano: @joselyncano
- Anllela Sagra: @anllela_sagra
- Kayla Itsines: @kayla_itsines
- Tammy Hembrow: @tammyhembrow
- Julia Gilas: @juliagilas
- Eva Andressa: @eva_andressa
- Paige Hathaway: @paigehathaway
Related Post: Top 20 Fitness Influencers On Instagram To See
The Best Photography Instagram Influencers To Follow:
Murad Osmann: @muradosmann
Followers: 4.6 million
Murad Osmann is the top photography Instagrammer and creator of the #FollowMeTo series. He travels around the world with his wife, Nataly, to capture iconic shots in a wide variety of exotic destinations and colorful costumes.
Paul Nicklen: @paulnicklen
Followers: 3.3 million
Photojournalist, biologist, and Instagram influencer Paul Nicklen is best known for his stunning wildlife and nature photography. Nicklen’s photographs focus on Arctic & Antarctic creatures. His nonprofit organization, Sea Legacy, uses his breathtaking photography to make a case for environmental protection.
Other Top Notable Instagram Photographers:
- Mario Testino: @mariotestino
- Jennifer Tuffen: @izkiz
- Chris Burkard: @chrisburkard
- Steve McCurry: @stevemccurryofficial
- Jackson Harries: @jackharries
- Alex Strohl: @alexstrohl
- Jimmy Chin: @jimmy_chin
- Christoffer Collin: @wisslaren
Related Post: Top 10 Most Followed Photographers On Instagram
Top Beauty and Fashion Instagram Influencers:
Huda Kattan: @hudabeauty
Followers: 20.6 million
Huda Kattan of beauty empire Huda Beauty is a world-renowned Instagrammer, YouTuber, and blogger who covers the best beauty products and latest trends. Her followers love her honesty, personality, and artistry in makeup. Kattan has her own line of makeup products sold in Sephora and other major retail stores.
Chiara Ferragni: @chiaraferragni
Followers: 9.8 million
Strawberry italian sunsets #TheBlondeSaladGoesToAmalfi #ItalianDays A post shared by Chiara Ferragni (@chiaraferragni) on
Chiara Ferragni is a fashion icon, model, and influencer best known for her style blog and online shopping platform, The Blonde Salad. She has collaborated with a number of leading designers and has appeared in several high-end fashion publications such as Vogue, Lucky, Elle, and Harper’s Bazaar.
Other Top Notable Beauty & Fashion Instagrammers:
- Yuya: @yuyacst
- Moda Para Meninas: @modaparameninas
- Naomi Giannopoulos: @vegas_nay
- Nick Bateman: @nick__bateman
- Camila Coelho: @camilacoelho
- Mariano Di Vaio: @marianodivaio
- Bethany Mota: @bethanynoelm
- Alissa Violet: @alissaviolet
Top Instagrammers To Follow In Entertainment
Zach King: @zachking
Followers: 19.2 million
Zach King is a filmmaker, Instagrammer, and YouTuber who rose to fame for his “magic Vines” which were six-second digital videos where magical feats took center stage. King’s entertaining clips never fail to astound, and his followers watch his Instagram videos on loop, trying to figure out exactly how he does his tricks.
Lele Pons: @lelepons
Followers: 17.9 million
Not a real dress but close enough
(what's your fav fruit) A post shared by Lele Pons (@lelepons) on
Notable social media actress and internet personality Lele Pons is known for her funny and relatable skits. Her Instagram posts often feature her pulling pranks on her friends, physical comedy, dances to new music, and photos of on-point outfits.
Other Top Notable Entertainment Instagrammers:
- Amanda Cerny: @amandacerny
- KingBach: @kingbach
- Logan Paul: @loganpaul
- Juanpa Zurita: @eljuanpazurita
- Lisa and Lena: @lisaandlena
- Nash Grier: @nashgrier
- Jacob Sartorius: @jacobsartorius
- Troye Sivan: @troyesivan
Related Post: Ranking The Biggest Social Media Influencers Of All Time [Infographic]
Top Animal and Pet Instagram Influencers
Jiff The Pomeranian: @jiffpom
Followers: 5.6 million
Jiff is a brown Pomeranian who happens to be the most famous dog on Instagram. He can be often spotted sporting an adorable smile in a variety of silly costumes and situations. Jiffpom’s cuddly demeanor makes him the most heart-warming fluff to grace anyone’s Instagram feed.
Nala The Cat: @nala_cat
Followers: 3.4 million
Hold my paws please❤️
www.nalacat.com A post shared by nala_cat™ (@nala_cat) on
Nala is an Instagram-famous Siamese & Tabby mix with an extraordinary number of followers. She loves to sleep, wear cute hats, and spend time with her furry friends. Her feed consists of playful videos and close-up shots of her big, round eyes.
Other Top Notable Animal Instagrammers:
- Doug The Pug: @itsdougthepug
- Maru The Shiba: @marutaro
- Grumpy Cat: @realgrumpycat
- Marnie The Dog: @marniethedog
- Tuna: @tunameltsmyheart
- Lil BUB: @iamlilbub
- Juniper Fox: @juniperfoxx
- Harlow, Sage, Indiana, & Reese: @harlowandsage
Also See Our Posts On:
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Instagram Influencer Marketing Is A $1 Billion Dollar Industry [Infographic]
What Is #Sponstagram And What Is In Store For Influencer Marketing On Instagram
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